Piece of MIND(scape)

If you haven’t heard, Mike Jeffries, CEO of Abercrombie & Fitch is currently embroiled in yet another major PR gaffe for his 2006 quote: “In every school there are the cool and popular kids, and then there are the not-so-cool kids. Candidly, we go after the cool kids. We go after the attractive all-American kid [...]

I have a few tasks that have been sitting on the back burner for quite a while now. These aren’t necessarily difficult tasks, but for some reason they seem to be impossible for me to finish. I’ll start on one, but then something else comes, something “more important,” so I knock it back down on [...]

I’m not sure I ever realized the value of “team-building” until I came to Mindscape. As our company has continued to grow from 12 people when I started to nearly 30 now, it’s more important than ever that we like each other. I don’t just mean as colleagues, but as people too. Mindscape has created [...]

I’m going to let you in on a little secret about the internet. It isn’t real. Yes, you can log on the internet and it will show you things. You haven’t imagined it. In that sense, it’s real. But it isn’t real like a car or a building or a plane. Those objects can be touched. Those objects have [...]

First impressions…always available, never able to recreate.  At least for the same audience. What’s the impression you make to your different audiences?  Whether online or off; within your peer groups; your customer meetings or your personal interactions.  Do you really put the time/energy into making it memorable (in a good way).  Or do you rely [...]

webTRAIN just underwent a big update. Although it’s a massive upgrade, nothing has visibly changed for you. Let me tell you what the big deal is. webTRAIN runs on Microsoft’s .NET Framework. For the last couple of years, it has been running on .NET version 3.5. In August, .NET 4.5 was released, and it included [...]

Over the past few months, I have been deep down the rabbit hole with .NET MVC web application projects.  A pattern of development emerged out of these months of work, which I want to share with you today.  I am not sure what to call it, but MVC Squared seems to fit.  In reality, it [...]

This post has been republished here from its original source. As the years come and go, the types technology we use to access the web change and our approach to web design and development changes along with it. What made a good website five years ago does not make a good website today. When meeting [...]

This word is used often, maybe too often.  Because it is so open to translation.  Accountants value the word value – see it’s a verb and noun, differently than a sales person.  And a sales person interprets value differently than a customer. You can be sure a hiring manager looks at the value of a [...]

First off, let me be clear. There are many situations when it makes sense to own the source code to any web asset a business may own. Integrated web services with back office operations, complex enterprise security or just a really unique web experience where the code becomes intellectual property. These are all examples where [...]